Ainhoa Fernández
Art Advisor

Ainhoa Fernández is an art advisor with a background in Fine Arts and postgraduate training in cultural management and the art market. She is the founder and director of AF Art Advisory, a consultancy focused on contemporary art. She works with artists, galleries, institutions and collectors through a strategic and curatorial approach.

At AF Art Advisory she analyses artistic practices and collections, designs visibility and relationship strategies with cultural agents, and supports consistent communication across digital and physical platforms.

Her experience spans Spain, the United Kingdom and Portugal, across artistic production, gallery management and curating. She has collaborated with the Ateneo de Madrid and worked with galleries in Madrid and London, including Gärna Gallery, Río & Meñaka, Shug Gallery UK and Stanley Picker Gallery London.

In 2025 she coordinated the VIP programme for the UVNT (Urvanity) Art Fair and curated several exhibitions with emerging and established artists. She is also active as an artist. Since 2022 she has directed Art Bites Podcast, a series of interviews with contemporary artists.

Her view of the advisor’s role is explored further in a long-form editorial, Art Advisor in Contemporary Art: Expertise, Trust and Value.